Posted by Dominik Mengelt, Developer Relations Engineer, Google Pay and Nick Alteen, Technical Writer, Engineering, Wallet
What is step-up authentication?
When processing payments, step-up authentication (or simply “step-up”) is the practice of requiring additional authentication measures based on user activity and certain risk signals. For example, redirecting the user to 3D Secure to authenticate a transaction. This can help to reduce potential fraud and chargebacks. The following graphic shows the high-level flow of a transaction to determine what’s to be done if step-up is needed.
Figure 1: Trigger your Risk Engine before sending the transaction to authorization if step-up is needed
It depends! When making a transaction, the Google Pay API response will return one of the following:
An authenticated payload that can be processed without any further step-up or challenge. For example, when a user adds a payment card to Google Wallet. In this case, the user has already completed identity verification with their issuing bank.
A primary account number (PAN) that requires additional authentication measures, such as 3D Secure. For example, a user making a purchase with a payment card previously stored through Chrome Autofill.
You can use the allowedAuthMethods parameter to indicate which authentication methods you want to support for Google Pay transactions:
In this case, you’re asking Google Pay to display the payment sheet for both types. For example, if the user selects a PAN_ONLY card (a card not tokenized, not enabled for contactless) from the payment sheet during checkout, step-up is needed. Let’s have a look at two concrete scenarios:
In the first scenario, the Google Pay sheet shows a card previously added to Google Wallet. The card art and name of the user’s issuing bank are displayed. If the user selects this card during the checkout process, no step-up is required because it would fall under the CRYPTOGRAM_3DS authentication method.
On the other hand, the sheet in the second scenario shows a generic card network icon. This indicates a PAN_ONLY authentication method and therefore needs step-up.
PAN_ONLY vs. CRYPTOGRAM_3DS
Whether or not you decide to accept both forms of payments is your decision. For CRYPTOGRAM_3DS, the Google Pay API additionally returns a cryptogram and, depending on the network, an eciIndicator. Make sure to use those properties when continuing with authorization.
PAN_ONLY
This authentication method is associated with payment cards from a user’s Google Account. Returned payment data includes the PAN with the expiration month and year.
CRYPTOGRAM_3DS
This authentication method is associated with cards stored as Android device tokens provided by the issuers. Returned payment data includes a cryptogram generated on the device.
When should you step-up Google Pay transactions?
When calling the loadPaymentData method, the Google Pay API will return an encrypted payment token (paymentData.paymentMethodData.tokenizationData.token). After decryption, the paymentMethodDetailsobject contains a property, assuranceDetails, which has the following format:
Depending on the values of cardHolderAuthenticated and accountVerified, step-up authentication may be required. The following table indicates the possible scenarios and when Google recommends step-up authentication for a transaction:
cardHolderAuthenticated
accountVerified
Step-up needed
true
true
No
false
true
Yes
Step-up can be skipped only when both cardHolderAuthenticated and accountVerified return true.
Next steps
If you are not using assuranceDetails yet, consider doing so now and make sure to step-uptransactions if needed. Also, make sure to check out our guide on Strong Customer Authentication (SCA) if you are processing payments within the European Economic Area (EEA). Follow @GooglePayDevs on Twitter for future updates. If you have questions, mention @GooglePayDevs and include #AskGooglePayDevs in your tweets.
Posted by Stephen McDonald, Developer Relations Engineer, Google Pay
Connect Multiple Payment Gateways with Google Pay and Firebase
We recently launched a series of open source samples demonstrating the server-side integration between Google Pay and a variety of Payment Service Providers (PSPs). These samples also show how to create a unified interface for integrating multiple PSPs, making integrations as easy as possible by reducing the time investment in integrating multiple APIs and client libraries.
A recent study by 451 Research showed that for merchants with over 50% of sales occurring online, 69% of them used multiple PSPs. We first demonstrated with the aforementioned samples how you can implement a consistent interface to multiple PSPs, streamlining your codebase while also providing more flexibility for the future. We’ve now taken this one step further and brought this unified PSP interface to the Firebase platform, by way of a Firebase Extension for Google Pay, making it easier than ever to integrate Google Pay with one or more PSPs.
Google Pay Firebase Extension
Firebase Extensions are open source pre-packaged bundles of code that developers can easily pull into their apps, and are designed to increase productivity, and provide extended functionality to your apps without the need to research, write, or debug code on your own. Following this line, the Google Pay Firebase Extension brings the unified PSP interface to developers’ Firebase apps.
With the Google Pay Firebase Extension installed, you can pass a payment token from the Google Pay API to your Cloud Firestore database. The extension will listen for a request written to the path defined during installation, and then send the request to the PSP’s API. It will then write the response back to the same Firestore node.
Open Source
Like all Firebase Extensions, the Google Pay Firebase Extension is entirely open source, so you can modify the code yourself to change the functionality as you see fit, or even contribute your changes back via pull requests – the sky’s the limit.
Furthermore, as the extension is backed by the aforementioned PSP samples project, the same set of PSPs are supported. Want to see your favorite PSP supported? Head on over to the PSP samples project which contains instructions for adding it.
Summing it up
Whether you’re new to Google Pay or Firebase, or an existing user of either, the new Google Pay extension is designed to save you even more time and effort when integrating Google Pay and any number of Payment Service Providers with your application.
Posted by Stephen McDonald, Developer Relations Engineer, Google Pay
Easily connect Google Pay with your preferred payment processor
Adding Google Pay as a payment method to your website or Android application provides a secure and fast checkout option for your users. To enable Google Pay, you will first need a Payment Service Provider (PSP). For the integration this means understanding how your payments processing stack works with Google Pay APIs.
End-to-end PSP samples
To make integration easier, we’ve launched a new open source project containing end-to-end samples for a range of PSPs, demonstrating the entire integration process – from client-side configuration, to server-side integration with the PSPs, using their respective APIs and client libraries where applicable. The project uses Node.js and is written in JavaScript, which most developers should find familiar. Each of the samples in the project are implemented in a consistent fashion, and demonstrate best practices for integrating Google Pay and your preferred PSP with your website or Android application.
A recent study by 451 Research showed that for merchants with over 50% of sales occurring online, 69% of merchants used multiple PSPs. With these new samples, we demonstrate how you can implement an entirely consistent interface to multiple PSPs, streamlining your codebase while also providing more flexibility for the future.
Lastly, we’ve also added support to both the Web and Android Google Pay sample applications, making it easy to demonstrate the new PSP samples. Simply run the PSP samples project, and configure the Web or Android samples to send their cart information and Google Pay token to the PSP samples app, which will then send the relevant data to the PSP’s API and return the PSP’s response back.
Initial PSPs
To start with, we’ve included support for 6 popular PSPs: Adyen, Braintree, Checkout.com, Cybersource, Square, and Stripe. But that’s just the beginning. If you’re involved with a PSP that isn’t yet included, we’ve made adding new PSPs to the open source project as simple as possible. Just head on over to the GitHub repository which contains instructions on contributing your preferred PSP to the project.
Launching Google Pay for your website
When you’ve completed your testing, submit your website integration in the Google Pay Business Console. You will need to provide your website’s URL and screenshots to complete the submission.
Summing it up
Integrating Google Pay into your website is a great way to increase conversions and to improve the purchasing experience for your customers, and with these new open source samples, the process is even easier.
What do you think? Follow us on Twitter for the latest updates @GooglePayDevs
Do you have any questions? Let us know in the comments below or tweet using #AskGooglePayDevs.
Posted by Soc Sieng, Developer Advocate, Payments & Ola Ben Har, Payments DevRel Lead
We redesigned the Google Pay app to boost user engagement with your business.
The redesigned app makes it easy for users to find your business and provides you with a branded surface that lets you build relationships with your customers at scale.
The app is available in the App Store and Google Play Store in the US, India, and Singapore with availability in more markets on the way. In this blog post, we focus on features available in the US version of the app.
New in Google Pay
The Google Pay app focuses on users’ relationships with people, businesses, and other everyday essentials.
The app lets users send money, save money, and see spending insights.
It makes it easy for users to save money at their favorite businesses and discover new ones.
It also provides your brand with another surface to initiate meaningful reengagement with your customers. The branded experience is automatically created when customers check out with Google Pay or a Google Pay-enrolled card in the app, in stores, or online. This dedicated space for your business is also where customers can redeem offers, sign up for loyalty rewards, and view their transaction histories.
How it works
Google Pay’s new features are only part of the story.
Behind the scenes, we worked on the Google Pay APIs and developer tools to enable those experiences, help you acquire new customers, and better serve existing ones.
Google Pay APIs for Web and Android
Google Pay APIs for Web and Android enable your transaction history within your branded experience on Google Pay in addition to contactless payments in store. After a user makes a purchase with Google Pay or a Google Pay-enrolled card, they can search for your brand and view their transaction history in Google Pay.
When you integrate with the Google Pay APIs, you’re not only providing a convenient and secure checkout option in your app or on your website, but you also let your users track their transactions, independent of the channel, in one central place. Your brand becomes searchable for millions of active Google Pay users, which provides you with more reengagement opportunities.
Loyalty Enrollment and Sign-in API
The Loyalty Enrollment and Sign-in API lets users discover, and sign up or sign in to your loyalty program from your branded experience with a few taps in Google Pay.
When users sign up, they provide their consent and Google Pay securely shares sign-up details with your loyalty program’s sign-up process. They can use information that they already saved to their Google Accounts, which makes the sign-up process a snap. Afterward, users can easily access their loyalty passes at checkout.
That does it for now, but these updates are only the beginning, so stay tuned for more news in this space!
Learn more
Want to learn more about Google Pay? Here’s what you can do:
Posted by Jose Ugia, Developer Programs Engineer, Google Pay and Anthony Panissidi, Technical Writer, Google Developer Studio
We made it easier than ever to integrate Google Pay in Flutter apps!
Our open source Flutter plugin simplifies the addition of payments to Flutter apps on iOS and Android.
The plugin gives you the ability to add functionality to your apps across platforms with a single and familiar codebase written in Dart.
It adapts common steps required to facilitate payments that adhere to how Flutter constructs components, works with the user interface of the app, and exchanges information between the native and Dart ends.
Now, as a Flutter developer, you can easily reap the benefits of Google Pay, which lets you provide users with a secure and fast checkout experience that increases conversions, and frees you from the need to manage credit cards and payments.
To configure a payment, load a payment profile with the desired configuration, either with a local file or one retrieved from a remote server. For a complete list of all configuration options, see the PaymentDataRequest object.
Here’s an example of a JSON file that defines payment options:
Posted by Soc Sieng, Developer Advocate, Google Pay
An improved Google Pay button works wonders for click-through rates and the checkout experience.
The updated Google Pay button displays a user’s card information, which makes the user 30% more likely to use it and increases conversions by 3.6%.
The display of the card’s type and last four digits reminds the user that they already saved a payment card to their Google Account, which makes them more likely to opt for the quick and easy checkout process that Google Pay provides.
How it works
If a user configured an eligible payment method in their Google Account at the time of purchase, the Google Pay button displays the type and last four digits of their most-recently used card.
Figure 1. An example of the Google Pay button with the additional information.
Figure 2. An example of the Google Pay button without the additional information.
How to enable card information
If you use the createButton API with default button options, your Google Pay button is automatically updated to include the user’s card network and last four digits.
If you customized the createButton API and set buttonType to plain or short, set it to buy to make your Google Pay button display the user’s card information.
If you haven’t integrated with the createButton API yet, consider doing so now so that the user knows that their payment details are a click away.
See it in action
To test the Google Pay button with other button options, check out this button-customization tool:
Next steps
To get started with Google Pay, visit Google Pay’s Business Console. Make sure to use the createButton API to benefit from the new features. If you have any questions, tweet @GooglePayDevs on Twitter and use #AskGooglePayDevs.
Steve Klebe forms partnerships that drive adoption of Google Pay. He’s spent the last 9 years working for the Google Payments Business Development team, and possesses more than 40 years of experience with products and services related to payment processing, data security, and authentication.
Recently, Steve sat down for an interview with Jose Ugia, a Developer Relations Engineer on the Google Pay team.
Read the interview transcript for a deep overview of online payments.
Jose Ugia: Let’s get started with the basics. What is the typical sequence of events in processing an online credit-card payment?
Steve Klebe: This can happen in a few different ways, but let’s talk about the typical series of events:
A consumer visits the merchant’s website or application, and they need to pay for the items that they want to purchase.
The merchant then presents an order form to the consumer with a variety of payment options, including Google Pay. The consumer presses the Google Pay button, and the information that’s associated with the card that the consumer chooses to pay with is securely sent to the merchant.
The merchant calls the payment processor. The processor receives the request from the merchant and uses a shared key to decrypt the information in it in the payment service provider’s secure environment.
The payment processor interacts with the network that’s associated with that particular card, such as Visa, Mastercard, American Express, or Discover. Although, there are variations of networks around the world.
The network consults the issuing bank, and the issuing bank checks the account to verify that it’s active and valid. If there are funds available to cover the transaction, then the transaction is approved.
The approval triggers a response chain. The network responds to the payment processor, the payment processor responds to the merchant, and the merchant responds to the consumer with something like, “Your payment has been accepted!”
This sequence of events happens in approximately 2 seconds, during which the transaction passes through multiple different systems in order to deliver a response to the consumer.
Jose Ugia: Most developers and businesses don’t think about these steps. When you think about chargebacks and fraud, this information is especially useful.
The next question is related to a concept that goes by many names in the industry. It’s what we call a PSP or payment service provider, but others refer to it as a payment processor, payment provider, or payment gateway. What is this concept and why are there so many different terms for it?
Steve Klebe: Things evolve and sometimes different entities in the ecosystem create their own terms to differentiate themselves. It’s a big challenge in the payments industry; there are many terms for the same concepts.
The term PSP has an official meaning in the ecosystem, and it can represent companies that take on different roles in the payment sequence, which I outlined in the first question. However, we kept things simple for our merchant and developer partners. PSP defines the initial link between the merchant and the network, regardless of their roles. The role of the PSP is to make sure the merchant is legitimate and categorize the merchant as a retail store, restaurant, or something else.
The PSP is the entity through which the money flows, from the card issuer through the networks to the PSP. They provide consolidated reporting to the merchant and—most people don’t realize this—they also often hold the financial responsibility. If the merchant is fraudulent or goes out of business and there are lingering transactions, the PSP assumes financial responsibility for the merchants.
Jose: So, if I’m planning to accept payments online, do I need a PSP?
Steve Klebe: Yes, you absolutely need to have a PSP, but it doesn’t matter to you as a merchant if the PSP is an official processor or a licensed agent of a processor.
Jose: Are there specific considerations that I have to account for as a merchant or developer when I choose a PSP to process credit-card payments?
Steve Klebe: Sometimes it’s tied to the shopping cart of your e-commerce platform, most of which embed one or more PSPs into their systems. Sometimes, the decision has been made for you. Other times, you have flexibility to choose whatever you want. Different PSPs have different expertise in different types of payments. For example, if you’re a merchant who focuses on a subscription model, there are certain PSPs who handle these types of payments better than others. If you’re going to sell globally, you need to pick a PSP with the maximum ability to support alternative payment methods from other countries. If you’re a restaurant and you need to do in-store and online payment processing, not all PSPs are equal in their ability to support different types of channels.
So, do some research, talk to peers in your industry to find out who they use and whether they’re satisfied, and make an intelligent choice. It can have fairly significant consequences if you need to do online ordering, but you picked a PSP who is competent at in-store purchases and doesn’t take e-commerce seriously.
Jose: Are you suggesting that I might need to integrate multiple PSPs to cover different scenarios?
Steve: Yes. Using multiple PSPs is not unusual. If you need to cover different scenarios, such as subscription payments, in-person payments, or online payments then this can be very common. If you need to change your PSP, it can affect you later. Your PSP choice becomes intertwined with your back-office operations and fulfillment. It’s not just an API; it becomes integrated into all aspects of the business supply chain, including customer servicing, revenue recognition, etc. and switching isn’t easy.
Jose: I’ve seen some PSPs offering something called “hosted checkout”. How does that differ from a regular integration in my website or application?
Steve Klebe: There are typically two approaches: you integrate your PSP’s API and you as the merchant typically control the checkout process directly with the consumer. In the case of Google Pay, you can add the Google Pay button to your checkout pages. That’s typically used by medium-to-large merchants, while smaller merchants tend to gravitate towards this concept called a hosted order page, which has some limitations because the checkout occurs on a page that the PSP hosts and different PSPs have different hosted-order-page capabilities.
If you’re an API merchant, for your non-Google Pay transactions you have a responsibility to protect the card information of your customers. With a hosted order page, all the sensitive information is being hosted on a page from the PSP. The penalties for having card information stolen from your servers are very severe, so hosted order pages are popular, flexible, and customizable.
In Europe, hosted checkouts are popular because commerce is complicated with more than 20 countries, different currencies, and payment methods. A US merchant could survive with a much simpler array of payment options if the merchant plans to only sell within US borders.
We work with most major PSPs globally and have them implement Google Pay as a default option for hosted checkouts. Usually, this is enabled by default but the PSP gives the merchant a choice to opt out.
Jose: What are e-wallets, digital wallets, and other payment facilitators, and how do they differ from a PSP.
Steve Klebe: There are a lot of acronyms, and they can start blending together and sounding the same to someone new to the space. The metaphor for a digital wallet was originally developed to represent that whatever is in your physical wallet would ultimately be in your digital wallet. While PSPs facilitate online transactions, digital wallets are a form of payment. There are many benefits to offering a digital wallet like Google Pay. One of the most obvious being the ability for customers to checkout quickly, without needing to re-enter credit card and billing information for every single transaction .
In the case of Google Pay, you can store loyalty cards, boarding passes, payment cards, and receipts in your digital wallet and use it to transact in physical stores, online websites and applications alike. The metaphor has played out, but there are a lot of differences within the broad category of alternative payment methods and digital wallets.
Those differences are evolving. Today, we have Google Pay, Apple Pay, PayPal, Samsung Pay, WeChatPay, Alipay and others. In some cases, the app or the account is only a container for credentials. In other cases, it’s the account of record for your money. For example, in Asia, you see the popularity of Alipay and WeChat Pay, which are actually like bank accounts. In India, the Google Pay for India app connects directly to the consumer’s bank account, and initiates the movement of money to the merchant’s bank account.
Jose: What is a tokenized card and how does it affect online transactions?
Steve Klebe: The word tokenization is a loaded word in our industry and it creates a bunch of confusion. Tokenization and encryption (which are sometimes confused) came about because of the growing popularity of cards, and the growing use and misuse of cards by people with good and bad intentions.
The concept of exchanging a card number with a token is applied by various parties at different stages of an online transaction:
Tokenization, at the network level, came about after the industry established a standard for protecting card data that’s now referred to as PCI, which is an industry consortium funded by the major card brands that established a single standard for security.
Similarly, to assist merchants with complying with PCI, most PSPs came up with a proprietary scheme to take the card number from the merchant and give the merchant a token or reference number. The PSP, within its secure environment, would hold the card and the merchant wouldn’t need to handle it anymore. This became a dominant approach after PCI took effect.
In addition, there are two types of tokens that are used at the network level:
Device-based tokens or DPAN
When you want to use an existing card on your phone as a payment method, the call gets made to the associated network, which then calls the bank that issued the card. A call then comes back to authenticate the consumer and the most common step is the consumer is asked to enter a one time passcode they received through text. After the bank confirms your identity, it sends a signal to the network and approves your card for digital payments. The network then takes the account number, converts it to a token, and returns it to your wallet provider who securely stores it on the phone.
E-commerce tokens
This is a brand new concept where a product like Google Pay, which helps to securely store millions of cards in its cloud, delivers them to the network for conversion to a token. The network validates the status of the card with the issuing bank, turns them into e-commerce tokens, and returns the tokens to Google. Now, when you shop on any device, Google can use one of these e-commerce tokens because the network and issuer authenticated them. Even if the underlying card changes completely or the expiration date gets updated, this all happens behind the scenes. This is not only convenient for customers, but it also helps protect their card and transaction information by keeping the actual credit card number unexposed and including a dynamic element that is different for every transaction.
Jose: What is the future of payments going to bring? What are you most excited about?
Steve Klebe: I would say, due to the changes our world is going through, we are rethinking how payments are changing. It’s hard to know what the ultimate impact will be, but it’s been about mobile optimization during the last couple years. Every merchant and PSP realizes that they have to enhance their digital offerings, but it’s not going to be any one individual thing. I think it’s the entire holistic experience, whether it’s web, mobile, or in-store. All of a sudden, every merchant realizes that they need to be prepared to do payments contactlessly. Even if the consumer is standing in front of you, you have to be prepared to handle the payment without contact.
There is a clear divide between card present and card not present, and those areas are now blending together. The card industry doesn’t care whether the person is in front of you. If a payment is made digitally, there are alternative rules that apply to the merchant. Merchants need to be extremely cognizant of these rules and they need to do everything they can to optimize how they accept payments.
An exception would be where you can start shopping with a merchant on your desktop and complete transactions elsewhere while your goods remain in your shopping cart. Their systems have to be capable of multiplatform payments and that requires a fresh look at who your PSPs are because not all PSPs provide such capabilities.
Device-bound tokens are very 1990ish. The whole world is moving to the cloud. A device bound token needs to be reprovisioned every time I get a new phone, which is typically every 1-2 years, and that has to change. We live in a cloud-based world and people expect to authenticate themselves and start doing business, and payments have to work this way, too.
Jose: Thank you for the chat, Steve. It sounds like payments are changing a lot, adapting to the evolution of technology and we’re excited to see where these changes take us.
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Interested in learning more about Google Pay APIs or have questions? Follow us @GooglePayDevs and let us know in the comments or tweet using #AskGooglePayDev! For any other Google Pay-related requests and questions, or to start your Google Pay integration, visit Google Pay Business Console.
Posted by Cole Stuart, Google Pay Product Marketing
Digital wallets are rapidly growing in popularity, as adoption from users and acceptance from businesses has expanded significantly over recent years. As we have seen in recent months, this trend towards digital payments over traditional card or cash transactions has only accelerated during the COVID-19 pandemic. Over 40% of global ecommerce spending in 2019 came from a digital wallet like Google Pay, Apple Pay, or Alipay according to the FIS Global Payments Report1. This year, over one billion shoppers are expected to make a digital wallet transaction.
We believe this is just the beginning. In the next five years, digital wallet adoption is expected to increase dramatically. Worldpay’s white paper explores how adopting digital wallets can benefit businesses like yours. Some of the key takeaways are highlighted below.
What digital wallets have to offer
Digital wallets, such as Google Pay, have the ability to not only improve your business outcomes, but also provide unique value to everyday consumers. Benefits include:
Higher conversion rates
Seamless checkout experience
Reduced cart abandonment
Advanced security and protection
Digital wallets vs. ordinary card transactions
Real tangible benefits are found when businesses adopt a digital wallet. Findings include:
Digital wallet transactions showed significantly higher acceptance rates and significantly lower chargeback rates for businesses compared with ordinary card transactions2.
Even though transaction volumes for digital wallets were lower than cards in most markets, the value of US digital wallet transactions were on average 25% greater than ordinary card transactions in 20192.
How to bring Google Pay into your business
Ready to adopt a digital wallet and give your customers a seamless transaction experience in just 4 easy steps? Sign up with the Business Console here and visit our developer’s site for more information. You can also find the full whitepaper here, alongside previous case studies that prove how Google Pay has helped drive lasting impact for other businesses.
Liked our whitepaper? Reach out directly to the contacts below.
We sat down with Riaz Bordie, the CTO of Checkout.com, a leading international provider of online payment solutions, to get his advice to merchants and the developer community on how to think about future-proofing payments in the uncertain world we live in today.
Jose Ugia: What advice do you have for merchants and developers as it relates to payments in these difficult times?
Riaz: Merchants are seeing a polarizing impact of COVID-19 on their businesses. For those who have an online presence, you’re either seeing a lull in traffic or a spike.
If you’re a merchant who’s seeing traffic dwindle, it’s more important than ever to make sure every transaction counts. If you used to see 50 transactions a day and now you see 10, you want to make sure all 10 deliver. Work with your Payment Service Provider (PSP) to make sure your approval ratios are as optimal as possible — a legitimate customer who gets declined incorrectly may not return to purchase as they have in the past. If your PSP supports alternative payment methods like Google Pay that decrease friction at checkout and local payment methods if you’re selling internationally, that’s ideal. Keep an eye on your PSP’s stacks and uptimes to make sure you’re not missing out on sales due to outages or technical issues.
If you’re a merchant seeing a spike in traffic, that’s great news! But it’s important to note that a sudden traffic increase without proper operational and infrastructure planning can lead to fraud spikes, decreases in approval ratios, and downtime. With higher sales velocity, risk related issues will multiply. You’ll see more attempted fraud as fraudsters take advantage of unsuspecting consumers, higher payment declines resulting from outdated issuer risk modeling and excessive chargeback levels, subscription cancellations, buyer’s remorse, among others. How are your payments infrastructure and operations equipped to handle all of this?
Make sure your infrastructure is capable of scaling up. If you don’t have autoscaling, you’ll need a team and processes in place to scale infrastructure for traffic spikes, and keep in mind this may get harder with people working remotely. Work your PSP and other providers to optimize your payments, risk models and chargeback handling during this challenging time.
For both types of merchants, it’s important to pay closer attention to performance of your payments system. This includes both ensuring that processes are working in an optimal way – especially given remote working situations and also ensuring that you are seeing efficiencies at scale.
Jose Ugia: How did you think about building a payments infrastructure that was scalable and future-proof at Checkout.com?
We knew in the beginning we wanted a unified API, which through a single integration gives a merchant access to any market via a range of payment methods and other facilities. We’ve worked hard to get acquiring licenses in as many markets as possible so we can bring acquiring in-house, which in turn gives us greater visibility on the entire payment flow. We have also invested in a gateway that can be consistently deployed in local geographies so that whether the merchant is in Dubai or Singapore, they are getting the most optimal traffic flow.
Any engineer knows that tech breaks. Those who win have a better plan for dealing with breakage efficiently, to consistently maintain high levels of service. We spend a lot of time and resources on making sure our stack is resilient and we have the right operational processes in place to both proactively monitor for potential issues and respond correctly when they come up.
Jose Ugia: Speaking of where things are headed, where do you see the future of payments going from a payment service provider perspective?
A few key trends I see:
Risk & Fraud Detection. AI/ML is improving every aspect of tech. Fraudsters will get smarter but so will fraud prevention – it’s a cat and mouse game. In payments, sophisticated risk engines offering ML-based transaction scoring and highly customizable rules builders, among other features, will get better at detecting fraud without compromising sales.
Global acceptance will continue to be complex but paramount. Offering a variety of payment methods is table stakes these days. More and more, we’ll see that local payment methods aren’t the alternative but instead the primary way consumers pay. For example, you need to have Giropay if you’re selling in Germany and Alipay if you’re selling in China if you want a high conversion rate. Ensure that you and your local entities have an optimized setup with your acquirer (ideally domestic where possible) focused on achieving the lowest costs and highest approval rates.
Embedded infrastructure. Merchants – especially enterprise players – will want increased visibility and more control on optimizing their payment systems. We offer this level of insight and flexibility to our merchants today via our APIs around risk, reconciliation, disputes, etc. But we’re headed toward a world where dedicated infrastructure will become part of the package and allow for complete data separation and zero contention.
Jose Ugia: How do you think these changes of payments infrastructure will impact consumers downstream?
Convenience is king among consumers. I believe that COVID-19 will accelerate the move toward a contactless payments society, with consumers relying more on digital wallets and opportunities to pay through their devices. I personally no longer take my wallet out with me when I leave the house. A couple of years ago that felt like a conscious decision – now it’s just part of everyday life to rely solely on my smartphone to pay.
In some regions like MENA, which has typically been a cash-on-delivery society, we’re seeing more merchants close off cash and impose digital payments, opening up more adoption of upfront e-commerce payments. As mandated payment methods begin to change consumer behavior (studies say it takes 2 months to change a habit), new ways of paying will be here to stay, even beyond COVID-19.
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Interested in learning more about Checkout.com’s services or speaking to a payments expert on how to optimize your payments stack? Contact us here.
The Google Pay API enables fast, simple checkout for your website.
The Google Pay JavaScript library does not depend on external libraries or frameworks and will work regardless of which framework your website uses (if it uses any at all). While this ensures wide compatibility, we know that it doesn’t necessarily make it easier to integrate when your website uses a framework. We’re doing something about it.
Introducing the Google Pay button for React
React is one of the most widely-used tools for building web UI’s, so we are launching the Google Pay Button for React to provide a streamlined integration experience. This component will make it easier to incorporate Google Pay into your React website whether you are new to React or a seasoned pro, and similarly, if this is your first Google Pay integration or if you’ve done this before.
We’re making this component available as an open source project on GitHub and publishing it to npm. We’ve authored the React component with TypeScript to bring code completion to supported editors, and if your website is built with TypeScript you can also take advantage of type validation to identify common issues as you type.
Get real time code completion and validation as you integrate with supported editors.
Getting started
The first step is to install the Google Pay button module from npm:
npm install @google-pay/button-react
Adding and configuring the button
The Google Pay button can be added to your React component by first importing it:
import GooglePayButton from '@google-pay/button-react';
And then rendering it with the necessary configuration values:
Note that you will need to provide a Merchant ID in paymentRequest.merchantInfo to complete the integration. Your Merchant ID can be obtained from the Google Pay Business Console.
Your Merchant ID can be found in the Google Pay Business Console.
Support for other frameworks
We also want to provide an improved developer experience for our developers using other frameworks, or no framework at all. That’s why we are also releasing the Google Pay button Custom Element.
Like the React component, the Google Pay button custom element is hosted on GitHub and published to npm. In fact, the React component and the custom element share the same repository and large portion of code. This ensures that both versions maintain feature parity and receive the same level of care and attention.
There’s no change to the existing Google Pay JavaScript library, and if you prefer, you can continue to use this directly instead of the React component or custom element. Both of these components provide a convenience layer over the Google Pay JavaScript library and make use of it internally.
Your feedback
This is the first time that we (the Google Pay team) have released a framework specific library. We would love to hear your feedback.
Aside from React, most frameworks can use the Web Component version of the Google Pay Button. We may consider adding support for other frameworks based on interest and demand.
If you encounter any problems with the React component or custom element, please raise a GitHub issue. Alternatively, if you know what the problem is and have a solution in mind, feel free to raise a pull request. For other Google Pay related requests and questions, use the Contact Support option in the Google Pay Business Console.
What do you think?
Do you have any questions? Let us know in the comments below or tweet using #AskGooglePayDev.
We’re thrilled to announce we’ve expanded our collaboration with PayPal to make payments easy and seamless no matter how or where your customers like to shop. Now, you’ll be able to accept PayPal with Google Pay on your app or website in all 24 countries where your customers can link their PayPal account to Google Pay.
Here are 5 ways this integration can add value to your business:
1. Reach more customers already set up to pay
Hundreds of millions of users already have their payment methods saved to their Google Account. And as of 2018, customers who use their PayPal account to make a purchase on a Google app or service like Google Play and YouTube can automatically choose that PayPal account when they pay with Google Pay—no new setup required. When you enable PayPal as a payment method on your Google Pay integration, all of these customers will be able to seamlessly check out on your website or app.
Users will be able to choose PayPal—or any other payment method—right from the Google Pay payment sheet.
2. Deliver a faster checkout experience with more customer benefits
Once users link their PayPal account, they won’t need to sign in to PayPal when they use it with Google Pay. This means they’ll enjoy fewer steps at checkout, which often leads to higher conversion rates. In addition, your customers will get all the advantages that come with their PayPal account—like Purchase Protection and Return Shipping—along with Google Pay’s fast, simple checkout experience and increased security.
3. Give customers more choices at checkout
Google Pay lets customers keep all of their payment methods in one place. They’ll easily be able to switch between debit cards, credit cards, their PayPal account, and more just by choosing Google Pay at checkout.
4. Keep the benefits
PayPal merchants who enable the acceptance of PayPal through Google Pay can continue to get the PayPal benefits they already enjoy. This includes the ability to receive payments directly to their PayPal Business Account within minutes, no minimum processing requirements, and seller protection on eligible transactions.
5. Integrate with ease
If you’ve already implemented Google Pay, enabling PayPal is as easy as adding it to your list of allowed payment methods in the body of your requests:
Once you’ve done that, you’ll receive a token you can send to your servers as soon as your customers confirm their transaction. You’ll use this token to issue a call against PayPal’s payment service—see PayPal’s documentation for more details and best practices.
If you haven’t implemented Google Pay yet, check out our online API introduction video or our step-by-step guided codelabs for Android and Web to learn more about it. If you prefer to explore on your own, read our documentation.
We’re excited to offer developers the best of both worlds with Google Pay and PayPal, all while making payments simpler for customers and businesses around the world. Stay tuned for more updates.
Posted by Stephen McDonald, Google Developers Engineer and Jose Ugia, Google Developers Engineer
At Google I/O 2019, we shared some of the new features we’re adding to Google Pay and discussed how you can use them to add value to your customers—whether you accept payments on your app or website or engage with customers beyond payments through loyalty cards, offers, event tickets, and boarding passes.
Better checkout experiences are more likely to increase your conversions. Here’s a look at some of the ways Google Pay can help you improve your checkout process from start to finish.
Dynamic updates for faster checkout
In an effort to bring customers more detail and transparency, we’ve made some changes to the Google Pay API. Going forward, the Google Pay payment sheet will display pricing information, so customers can double-check their order before they confirm their purchase. We’re also adding modifiers based on transaction conditions (like shipping options), so customers can see all relevant purchase details quickly, without going back to the merchant site, leading to a faster checkout experience.
Users paying online can see the price of the order dynamically before they initiate the transaction.
More payment button options
Along with these improvements to the payment sheet, we’re offering creative new button and onboarding options to encourage customers to choose Google Pay for faster checkout. To start, we launched the createButton API for web developers. This enables a dynamic purchase button that uses the right styling and colors and is localized to your user’s device or browser settings. We’ve also been experimenting with personalized buttons that display important information before users enter the checkout flow. For instance, we can show customers exactly what card they’ll be paying with or let them know if they need to sign in or set up Google Pay – and this information is displayed right on the button. As the button is hosted and rendered by Google Pay, all of this happens without you having to make any changes.
createButton API allows to display card information directly on the checkout button
Delivering extra value with Google Pay Passes
The Google Pay API for Passes lets you connect your business to millions of Android users by linking your loyalty programs, gift cards, offers, boarding passes, and event tickets to their Google Accounts. This year, we’re launching new capabilities and integrations that will help you engage customers at more times and places.
High priority notifications for boarding passes
Your passengers can add their boarding pass to Google Pay for a seamless check-in experience. Google Pay sends the passengers a high priority notification with their boarding pass just a few hours before their flight so they can easily access it when needed. They’ll also receive notifications with important dynamic information like gate changes or flight delays. These notifications are high priority and will stay prominent on passengers’ phones until they dismiss it or their flight takes off.
Integration with the Google Assistant
Google’s ecosystem can help create complete user journeys across multiple touchpoints. Earlier this year, we announced the ability to check-in to flights directly from the Google Assistant. Once a flight is ready for check-in, your passenger will receive a notification that takes them directly to the Assistant to complete the process. At the end of this flow, the user is issued a boarding pass that can be accessed from the Assistant or from Google Pay. This is built on top of the Passes API, which means that as an airline, if you already added support for boarding passes, you can just add the check-in with the Assistant integration on top of it.
From left to right: new high priority notifications, integration of Myki card inside of Google Maps, new transit tickets and automatic Gmail import.
An open API for transit, with support for dynamic barcodes
We’re excited to announce we’re making transit an open API. This means if you’re a transit provider and currently offer barcode tickets for your transportation services, you can now utilize the Passes API to get your tickets digitized in Google Pay. We’ll also be enhancing this API to support dynamic barcodes. The barcodes on customers’ transit tickets or passes will update every few seconds – even if their device is offline. This allows you to increase security — since your QR codes are changing all the time, it makes it harder to duplicate the ticket.
Loyalty Integration with Gmail
Now you can also give customers the opportunity to import your loyalty cards to Google Pay right from Gmail—just by adding some markup to your emails. When customers open the Google Pay app, they’ll be shown any loyalty cards from Gmail they haven’t added to Google Pay. With just a tap, they can add them all automatically so they can access them at any time. This feature is currently only available with loyalty programs, but we’ll be expanding to other types of passes in the future.
What’s next
We’re working on making Passes available to your users on Google even if they haven’t installed the Google Pay app. We are starting with boarding passes and transit tickets, then plan to extend the same functionality to the other Passes. Stay tuned for more.
Resources
To learn more about Google Pay, visit our developer resources: